The American Choice Awards Set to Announce Winners of the National Best Brand Award
FOR IMMEDIATE RELEASE
New York, New York – The American Choice Awards (America’s Largest Consumer Vote) today announced the kick-off conference for the 2017 national Best Brand Awards. More than 1,500 brands are judged by American consumers across 190 categories this year in important Consumer Packaged Goods (CPG) categories such as: Food and Beverage, Beauty, Household Care, Health and Personal Care, & Kids and Pets. Category Winners will be announced in national media outlets throughout the year as the consumer votes are tabulated and certified.
Consumers are overwhelmed with options, and more than ever recommendations and ratings are key factors in our buying decisions. Shoppers instantly recognize the choice of American consumers by the Best Brand Seal on their websites and products.
A distinguished Jury of Editors, category experts and Primary Shoppers nominates Best Brand Award participants. Past Nominees and Winners include selections from Crest, Nestlé, Purina, Oreo, Starbucks, and L’Oréal, as well as many leading smaller brands. “The Best Brand Awards are 100% consumer-voted, so large and small brands have an equal opportunity to win The Choice of American Consumers®”, said Jen Johansen, American Choice Awards Senior Vice President of Polling and Research.
Nationwide consumer voting is conducted using a proprietary system developed with The National Opinion Research Center at The University of Chicago. The NORC AmeriSpeak® OMNIBUS Research Platform is the most scientifically rigorous statistical survey of consumers in the U.S.A. Consumers evaluate category-specific criteria as well as the key factors of Familiarity, Quality, Purchase Consideration and Recommendation, which are unique to the Best Brand evaluation process. Finalists receive a numerical grade for each criterion, and Winners are determined by the greatest number of total points earned. The data are weighted to be representative of the entire U.S. population of consumers. “The Best Brand Award process is the most comprehensive methodology of its kind. It accurately represents the voices of consumers from across America”, added Ms. Johansen.
About the National Best Brand Awards:
The American Choice Awards brings together foremost research, influential media and consumers coast-to-coast to determine America’s favorite brands. The National Best Brand Award empowers consumers to make better choices and promotes product excellence and innovation. You will find Best Brand Winners Announcements and Shopping Lists on targeted -TV, morning shows, and in leading consumer publications and websites nationwide. Winners are presented the coveted Golden Innovator statues at The American Choice Awards, “The Oscars of Innovation” at Radio City Music Hall. The ACAs voting and operations are located in New York, NY and Orlando, FL. For additional information, visit www.AmericanChoiceAwards.com.